Summary] the person's any activities are all to be stired up and pointed to the certain purpose by the certain motive of.Learning motive is stir up the individual carries on study that the activity, maintenance has already cause of study activity and cause the study activity of the individual toward certain study target of a kind of inner part start mechanism.The learning motive is in study activity the function is very big, the study condition of some university students is not exhausted such as person's idea, what back conceal is the problem of the learning motive.The influence factor of university student's learning motive is a lot of, how stir up the university student's learning motive extremely important to the university student's study.