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The contemporary newspaper industry market competition is blazing, China's newspaper industry trend industrial production, internationalization.In the new time newspaper industry reform raging tide, the newspaper industry reform has had the institutional change.Many newspapers re-establish own market localization, in order to only achieves the small space in the competition intense newspaper industry market."Xiamen Business Newspaper" in this reform tide, has made the significant edition correction in October 18, 2006.Which aspects then the edition correction mainly has had the change in which changes external appearances only, audiences after edition correction "Xiamen Business Newspaper" how is the response also?
This article through the line between two points appearance union way, will use the focal point interview, the literature analysis method, will analyze "Xiamen Business Newspaper" around the edition correction in visual and the content dual changes, after the investigation edition correction to will receive audience's medium to affect whether will arrive the ideal effect, hoped will be able to obtain an in advance supposition: "Xiamen Business Newspaper" edition correction medium influence and anticipated existence disparity.