急求外文参考文献,只需要题目、作者、出版社和出版时间,在线等!!!

[1] Farquhar, P. H. Managing brand equity .Journal of Advertising Research, 1990,30, 30 (4) :7-12 .

[2] Kamakura WA, Russell GJ. Measuring brand value with scanner data .International Journal of Research in Marketing, 1993,10, 10 (3) :9-22 .

[3] Aaker DA. Managing Brand Equity: Capitalizing on the Value of a Brand Name .New York: Free Press, 1991, .

[4] Keller, Kevin Lane. Strategic brand management: building, measuring, and managing brand equity .New Jersey: Prentice-Hall, 1998, .

[5] Biel,Alexander. How Brand Image Drives Brand Equity .Journal of AdvertisingReseareh. 1992, .

[6] Farquhar, P. H. Managing brand equity .Journal of Advertising Research, 1990,30, 30 (4) :7-12 .

[7] Kamakura WA, Russell GJ. Measuring brand value with scanner data .International Journal of Research in Marketing, 1993,10, 10 (3) :9-22 .

[8] Aaker DA. Managing Brand Equity: Capitalizing on the Value of a Brand Name .New York: Free Press, 1991, .

[9] Keller, Kevin Lane. Strategic brand management: building, measuring, and managing brand equity .New Jersey: Prentice-Hall, 1998, .

[10] Biel,Alexander. How Brand Image Drives Brand Equity .Journal of AdvertisingReseareh. 1992, .
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